Social Media Marketing Manager

New York, NY 10018

Posted: 04/17/2020 Job Category: Social Media Job Number: 126524

Job Description

Client: Well-known Consumer Brand

Title: Social Media Marketing

Location: New York, New York




The Social Media Marketing Manager will be responsible for strategic development and execution of large scale social media marketing campaigns + initiatives. The ideal individual for this role has a strong background in developing creatively driven brand-marketing campaigns which are then used in social channels. The ideal candidate should be very data driven + minded and have a unique passion for problem solving. Additionally, the candidate must have expert level skills in building relationships as well as expert level skills in building multi-channel communications


  • Lead key creative agency relationships developing best in class social campaigns
  • Develop and manage the execution of social marketing campaigns in partnership with internal creative teams
  • Partner with Brand Strategy, Insights, Analytics, and Media Delivery teams to ensure all initiatives are grounded in a solid base of community understanding and structured to deliver data-driven results
  • Analysis of cultural, community, media and market trends to inform strategic and creative development for content
  • Support approach for moderation working with our external partner, reinforcing tonal guidelines, response framework and measurement
  • Experience presenting to large audiences and to senior leadership stakeholders


  • Bachelor’ s Degree in Marketing, Business, or related field.
  • 5+ years advertising and marketing experience with a large consumer brand
  • 5+ years of experience within social media marketing
  • Experience working with consumer-facing corporate brands
  • Hands-on experience developing and executing creative, innovative, integrated social marketing campaigns
  • Experience collaborating within dynamic and matrixed organizations
  • Proven creative sense and communication skills


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