SEO Strategist

Pine Brook, New Jersey 07058

Posted: 12/19/2018 Job Category: SEO/SEM Job Number: 104484

Title: SEO Strategist 

Company: Full Service Digital Marketing Agency

Location: Northern New Jersey

Duration: Full Time, Permanent

Our client, a full-service digital advertising agency located in Northern New Jersey that focuses on advertising, branding, and all things digital, is seeking an SEO Strategist. This person will have experience with copywriting, content strategy, link building, social influence, site structure, picture and video SEO, technical analysis, local SEO, bulk verification, and Google Search Console.

RESPONSIBILITIES
  • Responsible for high to medium priority clients
  • Write original and powerful SEO-driven content for blogs and websites as well as provide editing assistance to SEO Team as needed
  • Develop relationships with off-site blogs for work to be published and maintain a database of all websites
  • Develop and perform scheduled site audits to ensure the proper functionality of all web-related sites for functionality as well as optimization for improved search rankings including but not limited to website scraping, error identification, internal redirects and documentation, website/SEO planning (redirects, URL structure, etc.)
  • Perform off page technical SEO audits and competitor analysis
  • Oversee freelance team including work performance and invoices
  • Edit freelance team blogs and ensure that SEO best practices and client feedback is incorporated
  • Assist in the evaluation of potential freelance team member and onsite team member work samples to assist the Sr. SEO Strategist with employment decisions
  • Will generate full and summary reports and attend quarterly conference calls along with account manager to provide detailed and concise information regarding the client’ s SEO campaign results as well as provide suggestions to increase goal completion including but not limited to engagement and rankings
  • Perform lower priority client SEO audits and plans providing a concise strategy for clients to attain SEO goals that have been established by performing research, analysis of data, and development of key insights and action plans based on previous SEO results to improve overall performance, drive consumer engagement, and sales conversions

Requirements:
  • Bachelor’ s degree in Marketing, Journalism, or other related field
  • Knowledgeable of Search Engine Optimization both fundamentally and advanced
  • A creative mind which can think outside the box to deliver new strategies and ideas for client accounts
  • Excellent written and research skills
  • Google Analytics Certified 
  • Familiar with WordPress, HTML, CSS, and Javascript preferred

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