Product Marketing Manager
1 Hacker Way Menlo Park, CA 94025
Position: Freelance, Product Marketing Manager
Company: Media Industry
Location: Menlo Park, CA
Compensation: Depends on Experience
- Inspire consumers globally to use event platform through seamless product launches and direct-to-consumer marketing with impactful, scaled results.
- Develop actionable research and data-driven insights to inform product and marketing strategy.
- Develop strong messaging and narratives, authoring and managing internal and external communication channels
- Create and execute marketing strategies and campaigns that drive consumer awareness and adoption of the event platform product.
- Collaborate with cross-functional stakeholders (including Product, Research, Analytics, PR, Design, engineering stakeholders and more) to deliver world-class product marketing programs.
- 5+ years working in a Consumer Product Marketing capacity
- Experience partnering with product management and/or engineering to represent market requirements and with relevant cross-functional partners to support product launches
- Experience partnering with product & cross functional teams to identify and bring to market solutions with clear Consumer benefit
- Experience problem solving and tackling complex problems with a creative mindset, creating thoughtful recommendations and action plans for solving those problems
Strong project management skills, with experience developing and executing marketing strategy successfully