Product Marketing Manager
1 Hacker Way Menlo Park, California 94026
Title of Job: Product Marketing Manager, Cultural Moments
Company/Job Description: JBCconnect is partnering with the world’ s largest social media platform and technology company.
Location: Menlo Park, CA
Salary: Depending upon experience
Start Date: ASAP, 12 month contract
- Plan and lead successful consumer marketing campaigns for some of the company’ s brand moments in partnership with product, design, communications, partnerships, and other teams.
- Lead and manage the efforts of internal cross-functional teams including Product, Design, Research, PR and Creative and external agencies to ensure quality, on-time delivery of marketing programs and assets across multiple channels.
- Coordinate with global marketing teams and external agencies to deliver culture-specific insights that can drive creative development for global brand campaigns.
- Leverage quantitative and qualitative insights from research and analysis to influence product strategy and inform go-to-market plans.
- Work with internal analytics team to understand and evaluate campaign performance.
- Tackle complex problems with a strategic mindset and create thoughtful recommendations and action plans for solving those problems.
- Demonstrate a strong understanding of the broader company ecosystem and competitive landscape.
- 6+ years of experience in marketing.
- Interest in global cultural trends and proven ability to launch campaigns in non-US markets.
- Experience sourcing and working with agencies.
- Analytical and problem-solving skills with a results-oriented mindset.
- Communication skills: communicating to internal executive and product teams, as well as communications for consumer-facing audiences.
- Knowledgeable in brand marketing and understanding how brands interact with consumers in culture-specific contexts.
- Demonstrated skills on both strategic and tactical levels
- Proven project management skills
- Effectiveness in a fast-paced, entrepreneurial, startup environment.
- Cross-functional leader.
- BA/BS, MBA desirable