Paid Search Manager

Los Angeles, CA 90045

Posted: 05/20/2019 Job Category: Digital Marketing Job Number: 110587

Role: Paid Search  Manager

Company: Advertising agency

Location: West LA

Duration: FT

Pay: DOE

Our client is a fast growing ad agency who partners with some of the largest brands nationally to optimize there digital marketing efforts. 

Responsibilities will include:

·  Conducting keyword research and writing copy for ads

·  Structuring campaigns and ad groups, and determining the best settings

·  Working with large datasets in Excel and uploading data/content for ads using the AdWords Editor tool

·  Creating, analyzing, and optimizing Google AdWords, Bing Ads and Facebook campaigns for clients across varying industries

·  Ensuring that all Google AdWords, Bing Ads, and Facebook campaigns are optimized to bring highly targeted traffic to our clients’ online stores while also ensuring a very strong ROI for every client’ s marketing budget

·  Regularly consulting with the AdWords Manager, SEO team, and other stakeholders to ensure AdWords, Bing Ads and Facebook strategies are in line with the client’ s brand, budget, and overall marketing goals

·  Monitoring the success of campaigns using various reporting tools

·  Analyzing campaign metrics/data and providing interpretation and suggestions for improving performance to the Manager

·  Conducting AB testing across ads and landing pages

·  Reviewing traffic in Google Analytics

·  Staying current with Google AdWords updates, Bing Ads updates, new technologies, trends, and best practices

What we' re looking for:

·  Experience managing your own Google AdWords clients/accounts 

·  Advanced knowledge of Google Analytics

·  Strong, professional verbal communication

·  Excellent writing and creative content skills

·  Ability to work independently and in a team environment

·  Exceptional time management skills, including the ability to handle multiple projects and ongoing work items; while effectively managing changing priorities

·  Innovative thinker and collaborative team player

·  Bachelor’ s Degree (Marketing, Business Development, Economics or related analytics fields)

 

What theyoffer:
  • Unlimited earnings CAP - Besides your salary, you generate additional income from every campaign that you run

·  Scooter + dog friendly office, smart casual dress code, and standing desks.

·  Unlimited snacks, cold brew, and avocados.

·  Free onsite gym and awesome outdoor amenities including hammocks, grills, comfy seating, basketball court, food trucks and weekly farmer’ s markets.

·  Weekly Lunch and Learns, and opportunities to learn from industry experts.

·  Health insurance coverage.

·  Flexible Time Off - Take care of your work AND yourself!

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