Director Digital Consumer Engagement Marketing - Global Travel Retail

ny, NY 10022

Posted: 07/19/2018 Job Category: Digital Marketing Job Number: 98449

Title:  Director Digital Consumer Engagement Marketing - Global Travel Retail 

Company: Global Prestige Beauty Company

Location: New York, New York

Responsibilities:The  Director Digital Consumer Engagement Marketing  for Travel Retail Worldwide will work with brand marketing teams to innovate and drive digital marketing campaigns (online advertising, eCommerce, social media, etc.) and bring them  to life through sites and in-store activations in  global travel retail channels. 

The role is also responsible for accelerating overall Digital IQ within the Travel Retail teams and proposing TR Brand specific digital strategies. 

  • 8+ years of related experience demonstrated passion and expertise in working with digital marketing campaigns
  • Experience working in Asia / APAC Markets MANDATORY
  • Experience with WeChat & Weibo a MUST
  • Excellent presentation and influencing skills combined with sound business acumen
  • Experience and success working in a cross-functional organization, and a global mindset
  • A driven capacity for executing new digital initatives
  • Proven strategic approach within digital, and social media marketing
  • Vendor management and oversight of digital media spend
  • Experience in Operational and applied Marketing Management
  • Bachelor’ s degree, MBA a plus

Salary: commensurate with experience 

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