Digital Account Executive

New York, NY 10010

Posted: 02/14/2020 Job Category: Public Relations Job Number: 121816

Job Description

Tittle: Digital Acount Executive

Company: Luxury Lifestyle PR Agency

Location: New York, NY

• Act as client point person and oversee efforts of the digital account support team (Intern, Community Manager, etc.)
• Work alongside team to create and implement effective social media strategy and campaigns for clients
• Serve as project manager on social media deliverables for clients, ensuring they are completed on time
• Monitor digital communities through social media listening and target audience analysis
• Implement day-to-day social media tactics, including developing and posting content
• Create influencer lists and lead outreach efforts for influencer partnerships
• Understand the focus and needs of the clients; anticipating client needs in advance
• Create, launch and monitor social advertising campaigns across platforms
• Research and identify new social media tools that the digital division and clients should be implementing
• Spearhead monthly reporting and update ongoing strategy as needed
• Understand client products/positioning
• Develop leadership/mentoring skills
• Initiate, prepare for and attend client meetings
• Align with the PR team as needed for meetings, strategy build, brainstorms, etc.
• Edit written materials for quality control, attention to detail, etc.

• 1-3 years  of  experience in social media
• BA/BS Degree
• Strong  written and verbal communication skills and attention to detail
Knowledge and Skills Required:
• Ability to prioritize while simultaneously working on numerous projects
• Excellent interpersonal and communication skills
• Detail oriented and results driven
• Ability to spot digital trends and integrate into social media efforts to keep accounts current in the digital landscape

Salary: commensurate with experience



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