Brand Marketing Manager

Los Angeles, California

Post Date: 09/11/2017 Job ID: 85894 Job Category: Brand Manager, Marketing

Title: Brand Marketing Manager

Company: Lingerie brand

Location: Los Angeles, CA

Responsibilities:
  • Develop, manage and drive all aspects of marketing strategies to maximize the brand identity and reach more women with heartfelt, positive, impactful messaging.
  • Partner with Merchandising, Design, E-commerce, SEO, SEM and Social teams to develop targeted and consistent brand messaging.
  • Oversee promotional calendar, campaigns and key launch dates.
  • Develop brand identity manual incorporating company culture, values, brand voice, brand look and feel.
  • Review and interpret data across all channels and make recommendations for actionable items.
  • Write, edit and oversee creative content.
  • Responsible for annual marketing budget.
  • Supervise Merchandising and Marketing Coordinator.

Requirements:
  • BA in marketing, communications, or a related field
  • 5+ years e-commerce branding/marketing experience 
  • You’ re an effective communicator and strong writer with experience in PR
  • You’ re excited by quick shifts and agile enough to pounce on new opportunities
  • You can speak in the brand voice directly to the customer’ s needs

We offer a fun, entrepreneurial work environment, excellent growth opportunities and a comprehensive benefits package that includes Medical, 401(k) and PTO.

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